Explore Alastair's thoughts across two blog collections: 

 

contemporary

Articles surrounding the latest movies, TV shows, and more. 

classic

Classic TV & film retrospectives from Alastair's personal movie collection.

WB reluctantly releases official HD trailers following SDCC leaks

People all over the world have been enjoying watching the amazing trailers that were shown recently at Comic-Con. It's definitely been an exciting few days, but Warner Bros. appear to be somewhat disappointed.

Warner Bros. Pictures and our anti-piracy team have worked tirelessly over the last 48 hours to contain the Suicide Squad footage that was pirated from Hall H on Saturday. We have been unable to achieve that goal. Today we will release the same footage that has been illegally circulating on the web, in the form it was created and high quality with which it was intended to be enjoyed. We regret this decision as it was our intention to keep the footage as a unique experience for the Comic Con crowd, but we cannot continue to allow the film to be represented by the poor quality of the pirated footage stolen from our presentation.
— Sue Kroll, President Worldwide Marketing & International Distribution, Warner Bros. Pictures

Not only was Suicide Squad's trailer released in full, but so was the Batman V Superman trailer. The same happened last year when the Avengers: Age of Ultron trailer was leaked

I understand how much the movie studios want to create a unique experience for those visiting Comic-Con. Sometimes VFX shots aren't quite finished, and so aren't necessarily ready to show to the rest of the planet. Even so, the chance for them to tease, entice and treat people at Comic-Con to exclusive trailers is a fantastic experience, but I think that era is coming to an end. As each year progresses, containing this kind of stuff is going to become far more challenging, if not impossible.

Ultimately, I wouldn't be surprised if studios will end up just biting the bullet and start releasing the official footage the day after.

New Years Resolutions

The highs and lows of the soft movie reboot